Internet Marketing Blog (20)
Internet Marketing Articles
Twitter appears to be blaming its security woes on some woefully bad passwords. Here's the list of more than 350 banned passwords from Twitter...
Social Media should generate sales leads, not hype
Written by Trey HeathNewsweek did an interesting piece on how the opportunities that exist in social media are being diluted by social media marketing companies that are not delivering ROI.
Google positioning itself for mobile search with Visual Search
Written by Trey Heath
Google has a way of wowing us cool new toys. But underneath their free tools is often a brilliant busy model that we should start paying more attention to.
There is more to Google's acquisition of Teracent then just the expansion of the Ad giant's technology.
Google buys companies like me and you buy socks, but every now and then we need to take a deep look at what direction Google is going with some of its acquisitions.
In a tough economy, every dollar spent on marketing has to pay off. If you’ve invested in traditional marketing recently and find it ineffective, you’re in the majority.
Let’s look at some facts:
If there was any doubt that Microsoft would take its development its search engine seriously, the software giant has answered it.
Recent developments like the expansion of Bing's contextual advertising offerings as well as the update to make Bing "touch-phone compatible" show an impressive amount of investment from Microsoft.
We've passed out a lot of deserved credit to the innovators who've developed ground-breaking platforms like Twitter, Facebook and Myspace. But there's one company that I think deserves a little credit in the social media discussion.
I don't mind saying that America Online helped define social media in the U.S. as we know it today.
In just one more example of how social media use is continuing to grow in our everyday lives, Twitter is becoming a popular tool for journalists to live blog during trials.
A little back ground on the subject. Although trials are a matter of public record in most cases, the record kept by the court recorder is the official record of the trial. Any other device - audio recorder, camera, Twitter- must first be approved by the judge.
I can tell you as a former reporter that judges are very picky about these sorts of things. Even though we have seen Twitter used in high profile state cases in the last two years, it's rare to see it approved in federal cases.
Federal courts rarely, if ever, give permission to TV cameras, much less live-blogging reporters. But earlier this year, a reporter was allowed to Tweet during a federal case.
What is important to take from this is that Twitter continues to become more and more mainstream. We need to recognize this and start implementing new ideas now that take advantage of the growing medium.
Imagine customers ordering your product, making dinner reservations or checking the status of an order all over Twitter. It's only a matter of time before these types of customer interactions are expected.
For more information on social media, contact Magnetic SEO at 877-217-2613.
If you keep track of popular search trends (we do), you might have notice an interesting one Thursday morning. "Meghan McCain's breasts" surged to the top of Google search trends and Bing's xrank also had the politico diva burning up searches? Where's this coming from is a Twitter post and photo McCain put out that showed a little too much (or not enough) cleavage for some of her followers.
I like to use stories like these as a great example of how powerful social media is. I know the topic is worn out, but stories like this should give us reason to pause for multiple reason.
Still not advertising on Google. Check this. According to the New York Times, Google accounts for nearly 6 percent of all Internet traffic worldwide. Insane.
In fact, the search giant accounts for the largest source (6%) of all Internet traffic worldwide. This data comes from a new report put out by Arbor Networks, who has just completed a two-year study of 256 exabytes of Internet traffic data, the largest study of global traffic since the start of the commercial Internet in the mid-1990's
