Exciting news at Magnetic SEO
Written by Trey   
Tuesday, 02 November 2010 18:01

This blog has been quiet lately.

While I hope to get back to updating our blog on a regular basis, the truth is that we've been very busy.

Thanks to some hard work from our staff, we are happy to announce that Magnetic has been selected as a preferred vendor of BDR, one of the nation's top HVAC profit coaching firms.

We've made great strides with Internet marketing solutions for HVAC companies and we are thrilled with our new relationship with BDR.

To better serve our HVAC clients, we have launched www.magnetichvac.com as a portal for the HVAC industries.

The site will deal with the specific need HVAC business owners face.

We are of course growing in other areas and we will be announcing another exciting partnership in the coming weeks after we iron out the details.

Currently, Magnetic has positions open for a Web designer and Project Manager I. For more information, contact me at This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

Google Instant not a foe of SEO
Written by Trey   
Tuesday, 14 September 2010 19:12

Every time Google changes something with their search engine, the SEO community has a collective freak out.

We spend a lot of time understanding why Google ranks pages the way they do, so it is to be understood that change is scary.

Google Instant has created some interesting SEO conversations, the big one being that it will limit long tailed searches.

Basically, Google Instant displays searches as you type, therefore enticing users with results while they are inputing their multi-word keyword.

If you are optimizing for a long tail search term, Google Instant appears to be a threat because multiple search results are being shown before the user can even type the long tail key phrase.

I tend to disagree, because if you put the right amount of time and research, search engine users will want to input their entire search to get the results they are looking for.

What I do believe, and I think this is Google's ultimate goal, is that we are going to see increases in Adwords impressions and clicks. A couple of words may not render the correct organic results, but in some pay per click campaigns a couple of keywords render dozens of different ads, some of them very specific.

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